WebMistress.com Gets "Hooked"
April, 2003
(LA JOLLA)—A webmistress can't hook up with just anyone. After all, the world is full of seedy characters and folks who talkÉand we've got reputations to protect. Nonetheless, WebMistress.com recently got hooked. And it's been a match made in heaven.
WebMistress.com has formed a strategic alliance with The Hook, a full-service marketing firm in Costa Mesa, California. The professional anglers at The Hook expertly reeled in the WebMistress.com team with a tackle box full of marketing lures and custom hooks designed for the catch—without the release.
According to Kat Valentine, "While WebMistress.com has always offered the very best in web development and internet marketing services, hooking up with a sharp, well-rounded traditional marketing crew like The Hook just takes things to the next level - for us, and for our clients."
The Hook was founded by Julia Hook, a professional marketer with 15 years executive experience on the client side, and a knack for working any angle. The Hook offers a full range of marketing services, including marketing plans, media plans, direct mail, consumer and trade advertising, print collaterals, and a host of promotional services.
"Hooking up with WebMistress.com was only natural for us," says Julia Hook. "Our companies have the same basic goals, and the same basic philosophies about business. Together, we're a powerful force for our clients."
A WebMistress that Hooks? It doesn't get much more exciting than that.